Wow!Banking initiative

The German financial sector is changing fast. Anyone who takes responsibility for a bank takes responsibility for its customers, its employees, and the future viability of their institution. Efficiency, relevance, closeness, and clear direction don't pull in opposite directions here; today they are core expectations. That makes a place where decision-makers, innovators, and brands share their perspectives.

Wow!Banking is an initiative run by people who know the industry. Its goal: to strengthen the future viability of Germany's banking sector and to create a space to shape change actively as international competitive pressure grows. The initiative drives the exchange of ideas on trends, technologies, and strategies, and strengthens the sector's capacity for innovation. It brings together technology, consulting, academia, and practice to give the German financial market fresh momentum.

Wow!Banking's founding members are the European CRM/CX software maker BSI Software; fino digital, which specializes in open finance solutions; the software and consulting firm msg for banking; and G+D Netcetera, the software company specializing in digital solutions for the financial industry.

"We're convinced that we as G+D Netcetera, with our long-standing expertise in Digital Banking, Payment & Security, Digital Identity, and Digital Wealth Management, will make a significant contribution to the dialogue within this expert group."

Patrik Hug, Head of Sales Digital Banking, G+D Netcetera

Future Report on the German Financial Sector

Among other things, the initiative is responsible for publishing the widely noted study «The Future Viability of German Banks» and, through a range of formats for exchange, provides a platform for fresh ideas and insights.

Future Report on the German Financial Sector 2026

Customer-centric and AI-based: how well prepared are Germany's banks for the future?

Read the study (DE)

Future Report on the German Financial Sector 2027

The initiative's study on the future of banking is back for a second round.

Read the press release (DE)

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